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1. Limited Brand Options: Tata Neu primarily showcases brands within the Tata Group conglomerate, potentially limiting the variety of options for users who seek a broader marketplace with multiple brands not affiliated with Tata.
2. Performance Issues: Some users report technical glitches and performance issues within the app, such as slow load times, crashes, or errors during transactions, leading to a less seamless shopping and payment experience.
3. Rewards System Complexity: The NeuCoins rewards system could be complex to understand for some users, as it involves specific conversion rates and usage restrictions that might not be straightforward, making it harder to maximize benefits.